Go Full Speedo

As the Global Head of Image at Speedo, I helped in leading the repositioning of Speedo’s global brand direction. Working closely with President, CMO, and Global Head of Product between LA and London. Defining creative direction and go-to market strategies for franchisees and Olympics 2024.

Here I showcase the world of GO FULL SPEEDO. Our new direction and messaging leading the new rebrand, and into Olympics 2024.

Role: Head of Image // Creative Director, Art Director, Content Strategist, Execution + Production

Project done in tandem with creative agency Mirimar.